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FULLPLATE / K02 / PITCH DECK

Every meal on a real plate. In twelve slides.

Concept pitch deck · 16:9 widescreen · use left/right arrow keys to navigate. An editable PowerPoint file is available for download.

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CONCEPT PITCH / 2026

FULLPLATE · CONCEPT PITCH / 2026

Honest food delivery. Fair to the last bite.

Curated regional dining, 8–12% fair kitchen commission, transparent receipts and dignity for delivery partners. Built for true food lovers.

  • Every meal on a real plate
  • Bengaluru launch market · fictional concept
  • Transparent multi-stakeholder ecosystem
FullPlate

Every meal on
a real plate.

FULLPLATE / THE HONEST TABLE

DEMO
QR
FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE01 / 13
CONCEPT PITCH / 2026

01 / THE PROBLEM

The broken plate of food delivery.

Deep platform discounts paid by squeezing kitchens (30% cut). Hidden platform & surge fees. Leaky plastic containers. Algorithmic pressure on gig riders.

  • 30% average restaurant commissions
  • ₹50+ opaque fees at checkout
  • Cold meals in single-use plastic
  • Exhausted riders with zero safety net

FULLPLATE / OPEN BILL

₹826
Menu price₹826.12
Delivery fee₹35.00
Platform fee₹0.00
Surge price₹0.00

ILLUSTRATIVE TRANSPARENT PRICING

FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE02 / 13
CONCEPT PITCH / 2026

02 / THE SOLUTION

A transparent kitchen, a fair table.

Fair Kitchen Charter capping commissions at 8–12%. Zero hidden markups. Engineered heat-retaining thali trays and guaranteed floor pay with waiting compensation for riders.

  • Fair commissions: 8–12% capped
  • Real Thali Trays: Zero spills, stays hot 45 min
  • Ethical fleet: ₹120/hr floor + ₹3/min waiting pay
01 / COOK & CHIMEFullPlate
02 / PACK IN TRAYFullPlate
03 / ETHICAL RIDEFullPlate
04 / UNCRUSHED FEASTFullPlate
FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE03 / 13
CONCEPT PITCH / 2026

03 / THE CUSTOMER APP

Explore curated kitchens, not algorithms.

Rich editorial food stories, interactive cuisine map from Kashmir to Kanyakumari, signature plate builder, live kitchen stage tracker and transparent itemized bills.

  • Custom Plate Builder (rice, dal, curries, sides)
  • Stage-by-stage cooking tracker
  • Zero menu price markups vs dine-in
FullPlate

customer Surface

Live Interactive Prototype at /demo

FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE04 / 13
CONCEPT PITCH / 2026

04 / KITCHEN TABLET

Run service smoothly, not stressed.

A dedicated kitchen console: visual Kanban board, instant KOT printer integration, one-tap pause controls, explicit promo opt-ins and transparent daily payouts.

  • Visual KOT board with prep countdowns
  • Sound notifications for new orders
  • T+1 automated bank settlement
FullPlate

kitchen Surface

Live Interactive Prototype at /demo

FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE05 / 13
CONCEPT PITCH / 2026

05 / RIDER PARTNER

Safe deliveries, respect on every drop.

Sensible batch radius limits, automated waiting compensation after 5 minutes, free monsoon rain gear, health insurance and native Kannada and Hindi interface overlays.

  • Fair dispatch within 3.5 km radius
  • Waiting pay from minute 6
  • Full medical & accidental insurance
FullPlate

rider Surface

Live Interactive Prototype at /demo

FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE06 / 13
CONCEPT PITCH / 2026

06 / HOW IT WORKS

Cook. Pack. Ride. Plate.

Four synchronized surfaces working in harmony: Customer orders, Kitchen receives KOT & prepares thali, Rider delivers with hot bag, and /ops monitors fleet SLA.

  • Real-time state synchronization via SimBus
  • Audio cues on kitchen and rider actions
  • Complete operational visibility
01 / COOK & CHIMEFullPlate
02 / PACK IN TRAYFullPlate
03 / ETHICAL RIDEFullPlate
04 / UNCRUSHED FEASTFullPlate
FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE07 / 13
CONCEPT PITCH / 2026

07 / THE OPPORTUNITY

The premium home meal revolution.

Discerning urban diners crave regional authenticity and honest sourcing over discount-driven fast food. High repeat frequency driven by trust.

  • Bengaluru · illustrative launch hub
  • ₹15,000 Cr urban premium dining market
  • High retention among working professionals
BLR

BENGALURU LAUNCH HUB

15 Kitchens · Koramangala & Indiranagar
FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE08 / 13
CONCEPT PITCH / 2026

08 / BUSINESS MODEL

Sustainable economics, fair margins.

8–12% commission funds platform engineering and fleet operations. Diners pay an honest ₹35 delivery fee. No sneaky surge or handling markups.

  • Kitchen commission: 8–12% (vs 28–32%)
  • Delivery fee: ₹35 flat under 4 km
  • FullPlate Plus: ₹199/quarter loyalty membership

FULLPLATE / OPEN BILL

₹826
Menu price₹826.12
Delivery fee₹35.00
Platform fee₹0.00
Surge price₹0.00

ILLUSTRATIVE TRANSPARENT PRICING

FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE09 / 13
CONCEPT PITCH / 2026

09 / ILLUSTRATIVE TRACTION

Demonstrated system, proven prototype.

Fully working multi-role system with synchronized customer, kitchen, rider and ops dashboard. All numbers illustrative for concept showcase.

  • 15 curated kitchens in pilot seed
  • 187 authentic regional recipes
  • ₹826 average thali basket size
  • 100% verified prototype flows
₹0

SURPRISE PLATFORM FEES

100% verified transparent bills
FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE10 / 13
CONCEPT PITCH / 2026

10 / ROADMAP

From Bengaluru hubs to pan-India tables.

Phase 1: Koramangala & Indiranagar pilot. Phase 2: Eco-packaging hub network. Phase 3: Regional expansion to Hyderabad, Mumbai and Chennai.

  • Q1: 50 cloud kitchens & 100 EV riders
  • Q2: Biodegradable bagasse tray network
  • Q3: Multi-city regional food map launch
01 / COOK & CHIMEFullPlate
02 / PACK IN TRAYFullPlate
03 / ETHICAL RIDEFullPlate
04 / UNCRUSHED FEASTFullPlate
FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE11 / 13
CONCEPT PITCH / 2026

11 / THE TEAM + ASK

Culinary heritage meets operating discipline.

Dr. Rohini Varma (Food Anthropologist & CEO), Chef Ananya Sen (Culinary Director), Arjun Nair (Systems & Tech). Seed ask: ₹4 Cr for fleet hubs & kitchen onboarding.

  • 12 pilot kitchens onboarded under charter
  • Proprietary insulated thali packaging patent pending
  • Seeking aligned angel & institutional partners
RVDr. Rohini VarmaCEO
ASChef Ananya SenCulinary
ANArjun NairSystems

FOUNDING TEAM · BENGALURU HQ

FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE12 / 13
CONCEPT PITCH / 2026

12 / EVERY MEAL ON A REAL PLATE

Experience the live demo. Every surface synced.

Test customer, kitchen, rider and ops console together live at /demo. A transparent vision for the future of food delivery.

  • fullplate.thesaral.com/demo
  • contact@fullplate.example
  • Concept project · Portfolio showcase
FullPlate

Every meal on
a real plate.

FULLPLATE / THE HONEST TABLE

DEMO
QR
FULLPLATE · ETHICAL FOOD DELIVERY · METRICS ILLUSTRATIVE13 / 13